AI-based conversational interfaces are disrupting the customer service industry by providing options for end-users to get information in real-time without human assistance. The adoption rate of AI chatbots is swiftly increasing and the accuracy levels of handling natural language conversations are improving drastically. Here are the numbers that say “AI chatbots are not an add-on any more but an essential tool for any businesses.” 15% of American adults have used a chatbot. 16% own a smart speaker like Amazon Alexa. 64% of internet users say 24-hour service is the best chatbot feature they love. 35% of users predict they would use a chatbot for a complaint, a problem, or to get detailed answers or explanations 55% of users say they would most enjoy getting an instant response and answers to simple questions from a chatbot 75% of users expect to receive an instant response from chatbots The infographic outlines how a drupal website is a can be used as a data source for an AI Chatbot Drupal with its advanced capability to model data makes it a suitable platform to create a content repository that can act as the primary data source for an AI Chatbot. Zyxware can create a Drupal website that can also be used as the primary data source for an AI Chatbot. Get in touch with us to know more.
Drupal is one of the most secure Web Content Management systems available today and the credit for this goes to the simple fact that there is a dedicated security team which constantly checks the codebase for any vulnerabilities and provides fixes for any vulnerabilities identified. As per the Drupal Security team, security release "windows" are every Wednesday for Drupal contributed projects, and one Wednesday a month (usually the third Wednesday) for Drupal core. As a site owner, it is really important to monitor the security releases regularly and apply the relevant security patches same day itself or schedule for it based on the criticality of the update. Latest secure Drupal versions Drupal Core 7.x: 7.69 released on December 18th 2019 Drupal Core 8.8.x: 8.8.1 released on December 18th 2019 Drupal Core 8.7.x: 8.7.11 released on December 18th 2019 Any 8.x versions older than 8.7 should be updated to latest 8.8.x or 8.7.x If you are not using the latest versions, it is recommended to update the core to the latest release as soon as possible to avoid possible security breaches. Security alert If you are not using the latest versions, it is recommended to update the core to the latest release as soon as possible to avoid possible security breaches. There are few security alerts published by the Drupal security team on 18th December, 2019, which include some critical and moderately critical security updates. It is really important to act on this immediately Here are the reported vulnerabilities. SA-CORE-2019-009 - Denial of Service Affected versions : 8.8.x, 8.7.x Security risk: Moderately critical A visit to install.php can cause cached data to become corrupted. This could cause a site to be impaired until caches are rebuilt. SA-CORE-2019-010 - Multiple vulnerabilities Affected versions : 8.8.x, 8.7.x Security risk: Moderately critical Drupal 8 core's file_save_upload() function does not strip the leading and trailing dot ('.') from filenames, like Drupal 7 did. Users with the ability to upload files with any extension in conjunction with contributed modules may be able to use this to upload system files such as .htaccess in order to bypass protections afforded by Drupal's default .htaccess file. After this fix, file_save_upload() now trims leading and trailing dots from filenames. SA-CORE-2019-011 - Access bypass Affected versions : 8.8.x, 8.7.x Security risk: Moderately critical The Media Library module has a security vulnerability whereby it doesn't sufficiently restrict access to media items in certain configurations. SA-CORE-2019-012 - Multiple vulnerabilities Affected versions : 8.8.x, 8.7.x, 7.x Security risk: Critical The Drupal project uses the third-party library Archive_Tar, which has released a security-related feature that impacts some Drupal configurations. Multiple vulnerabilities are possible if Drupal is configured to allow .tar, .tar.gz, .bz2 or .tlz file uploads and processes them. The latest versions of Drupal update Archive_Tar to 1.4.9 to mitigate the file processing vulnerabilities. Solution: Install the latest version of Drupal If you are using Drupal 8.7.x, upgrade to Drupal 8.7.11. If you are using Drupal 8.8.x, upgrade to Drupal 8.8.1. If you are using Drupal 7.x, upgrade to Drupal 7.69. Checklist for site owners who need to update immediately Is your install.php accessible for external users? Are you allowing users to upload files? Are you using media library? Is your Drupal installation configured to allow .tar, .tar.gz, .bz2 or .tlz file uploads and processes them? If the answer to any of these questions is “Yes” you have to update to the latest version immediately. Even if the answer is ‘no’, the security best practices says it is always good to update to the latest security releases to avoid risks. End of Life plans for Drupal 7.x and 8.x Drupal 7.x will reach end of life on November 2021. What this means for your Drupal 7 sites is, as of November 2021: Drupal 7 will no longer be supported by the community at large. The community at large will no longer create new projects, fix bugs in existing projects, write documentation, etc. around Drupal 7. There will be no more core commits to Drupal 7. The Drupal Security Team will no longer provide support or Security Advisories for Drupal 7 core or contributed modules, themes, or other projects. Reports about Drupal 7 vulnerabilities might become public creating 0 day exploits. All Drupal 7 releases on all project pages will be flagged as not supported. Maintainers can change that flag if they desire to. On Drupal 7 sites with the update status module, Drupal Core will show up as unsupported. After November 2021, using Drupal 7 may be flagged as insecure in 3rd party scans as it no longer gets support. Best practice is to not use unsupported software, it would not be advisable to continue to build new Drupal 7 sites. Now is the time to start planning your migration to Drupal 8. Drupal 8 will reach end of life on November 2021 Drupal 8 will reach EOL the same day of Drupal 7 EOL. If you are already using Drupal 8, you don’t have to worry about anything. Drupal has adopted to a continuous innovation model since Drupal 8. New features are added to Drupal core every 6 months. In this process, some systems will be deprecated and will be kept as such. The more innovations occurs, the more deprecated code will be there, which eventually will be removed and the code will be released as Drupal 9. Drupal 9.0 should be almost identical to the last Drupal 8 release which will be Drupal 8.9, minus the deprecated code. It means that when modules take advantage of the latest Drupal 8 APIs and avoid using deprecated code, they should work on Drupal 9. Updating from Drupal 8's latest version to Drupal 9.0.0 should be as easy as updating between minor versions of Drupal 8. What next? For those who still uses Drupal 6.x or 7.x should immediately think of migrating to Drupal 8.9 which will be released on June 2020. Once you migrate to Drupal 8.9, upgrading to Drupal 9.0 when it will be released is as easy as executing a minor update as there will not be any changes in Drupal 9 from Drupal 8.9 except changes in some underlying libraries. Annexure Drupal 8 is now power-packed with a handful of features. This include Media Library: 8.8 update brings the easiness in reusing media files. It is also integrated with content forms to capture media content and CKEditor to include media in content. Claro Administration Theme: Drupal is coming out of its long-standing Admin Theme. The new theme is clean and super intuitive. To add, it has some great accessibility features and it’s touch-friendly too. Intuitive Content Authoring: CKEditor powered interfaces help content authors to craft content in the way they envisage. Hierarchical Workspaces: it’s now possible to define hierarchical workspaces in Drupal. Eg: Having a workspace for the new year version of a magazine, where all content development happens. On completing it, deploys the entire workspace in a single click. API First Approach: To facilitate integration with different 3rd party systems using REST API. The web platform can even be used as a content hub. Decoupling Ability: Facilitates decoupling of front end and develop platforms as a progressive web app. Layout Builder: Helps to create innovative landing pages for marketing product/services in short turnaround time. Multilingual Ready: This facilitates content to be delivered in multiple languages. Even admin interfaces can be translated into different languages. Inline Edits: Drupal 8 allows content authors to edit content right from the front end itself.
The Drupal community is one of the largest open source communities in the world. There are more than 1,000,000 passionate developers, designers, trainers, strategists, coordinators, editors, and sponsors working together. Drupal Global Training Day (GTD) is an initiative of Drupal Association which represents the global Drupal community to introduce people to Drupal. The session aims to provide awareness of Drupal basics and its community. Attendees will leave with an understanding of what Drupal is and how to get started with the software, the community and Drupal.org. International Centre for Free and Open Source Software (ICFOSS) an autonomous institution under Government of Kerala mandated with propagation, promotion and development of Free and Open Source Software is organising the Drupal Global Training Day in Trivandrum on December 21,2019 from 10.00 am to 5.00 pm. We invite you to participate in this event and be an active part of the global Drupal Community. The event is organised by ICFOSS in partnership with Zyxware Technologies. Who can join: Decision makers from Government and Business who are interested in knowing and evaluating Drupal for their requirements. Anyone who wants to learn and contribute to Drupal. Anyone who knows Drupal and want to understand the possibilities and best practices. Please note that the registration is limited to first 100 participants and at free of cost. Please do your Registrations here Agenda Date : December 21, 2019, Saturday Time : 10:00 AM - 5:00 PM Venue: ICFOSS, Sports Hub, Karyavattom, Trivandrum Morning Session (10:00 AM - 1:00 PM) Opening Remarks Why Drupal? and What is the best way to learn Drupal? Drupal Showcase – Case Study Introduction to DrupalTVM - groups.drupal.org/tvm Afternoon Session (2:00 PM - 5:00 PM) Drupal Workshop - Build a simple Drupal 8 application from scratch in 3 hrs. Prerequisite for Drupal Workshop The participants need to bring a laptop with the following installed. MySQL 5.5.3/MariaDB 5.5.20/Percona Server 5.5.8 or higher with InnoDB as the primary storage engine, and requires the PDO database extension. Apache2 - rewrite module enabled. PHP 7.1 or 7.2 - Required memory size is 256MB. PHP GD and PDO enabled A GNU/Linux system (Ubuntu 18.04 LTS) is recommended. If you can install https://www.drupalvm.com/ everything required will be preinstalled.
An exciting vision, power of the web and mobile, commitment to professional standards, and a vibrant work environment. Those are what makes Zyxware Technologies a great place to be. We are looking for Associates to be part of our Business Development Team. This is an opportunity to achieve tremendous professional growth in the IT Services/ Solutions domain. They will be placed at our office in Technopark, Trivandrum. APPLYONLINE Responsibilities Source new sales opportunities through inbound lead follow-up and outbound cold calls and emails. Understand customer needs and requirements. Contribute to strategy development and execution by way of research, analysis and documentation. Support the design and execution of on-line and offline brand promotion activities. Lead generation and conversion. Prepare marketing collateral consistent with our brand. Identifying potential partners and assist in channel building activity. The ideal candidate would have the following profile: Minimum 1 year of experience in business development, preferably in technology services or products. MBA with Marketing as one of the specialisations. Grasp of basic economics. Understanding of marketing and strategy frameworks. Good verbal and written communication skills in English. Result oriented. Empathetic in nature. Diligent and capable of learning and adapting. Professionally ambitious. Good communicator with a strong ability to listen. Committed to honesty and fairness. If you meet the above requirements, please mail your updated resume with the subject 'Application for the post of Associate, Business Development (BD011911)' to [email protected] Please note that while the management appreciates your interest and application for the job, it may not be possible to send in a personalized response to all applicants. Shortlisted applicants will receive an email or telephonic communication within 2 weeks of your application.
User Experience Design: The UX designer should consider the accessibility standards in mind while defining the UX of the web portal. UI Design: When building the UI elements and styles, accessibility should consider. Factors like color of text, contrast of images, navigation elements, etc should be considered here. HTML: The html should be generated by following the web accessibility standards defined. CMS build: Options to input required meta information should be implemented. Eg. Alt text for images, Captions for tables etc. Quality Assurance: The test cases should include various web accessibility checks. Software for automating Web Accessibility checks are available and can be used to automate accessibility checking.
It takes more than routine blog posts for your content marketing to have your desired impact on the bottom line of your organization. Of course, you have to be ready to hire a digital agency that guarantees to catapult your content calendar right where it can handle the heat. We understand how much stress it can be to understand and implement these steps. Hence, we've focused this post on highlighting and explaining the best strategies that any digital agency can adopt to optimize your content calendar. Here, take a look at five of our most trusted strategies. 1. Adopt Planned Topic Formats Ahead of Random Topic Formats One of the primary reasons why content marketing fails is the inability of certain marketers to create planned content schedules. Everyone is already creating contents because they feel like they have to create contents. Organizations often develop contents because they feel like they have to, even without any real thought put into the whole process of content creation. Such contents that are created randomly without proper thoughts are bound to fail. Instead of continuing on the rollercoaster, experienced digital firms will result in creating fewer contents, but making sure that each content is well planned for more efficacy. This means that you need to present your content to your audience in their preferred channel and format continuously. Generally, the rule of content marketing admonishes firms to favor rich, nuanced content plans over random acts of content creation. 2. Align Each Topic To Fit Your Overall Strategy One major headache for most people starting with the creation of social calendar is the issue of what topics to post about. The idea of coming up with enough topics to fill an entire month's schedule ahead of time can seem overwhelming unless you have a strategy going for you already. Having a strategy in place helps you set goals that are realistic and relevant. This will, in turn, make the content calendar creation process more manageable. If you rely too much on making posts out of the exciting things happening in your community, you might lose sight of the bigger goals. Of course, there will be slow times, and if at such times, you do not have a plan to fall back to for your social media contents, then you just might be knocked off your feet. To beat this, most experienced digital marketing firms will conduct a social media audit of past posts that received high engagement. They will then try to merge it with current growth strategies. For startups that do not have old posts yet, digital marketing agencies prefer to go with past posts of competitors, who's strategy is similar to that of your business. 3. Have a Well Structured Adaptation Strategy in Place Once you have a few essential topics going, it pays to find a research tool that can offer you an in-depth look into what your audience wants to see. That way, you are not only able to plan your topic schedule. You are also able to have a strategy that will help you adapt to whatever angle the demand of your audience pushes you to. Without proper adaptation strategy, a minor change in your industry will go a long way to affect how well you can engage your audience. That can, in the long run, affect your marking negatively. 4. Maintain a Regular Publishing Schedule Once you have the previous steps in place, take all the resultant information and create it into an organized schedule for planning your contents. Your publishing method doesn't even matter, as long as you can design a schedule that would help you keep up with certain regularities. As an example, you could cross-link a blog post, video, and press release on a topic that's similar and have them point to a particular reference or an authoritative report. 5. Attempt Content Atomization / Componentization As a process, this involves breaking a more massive piece of content into smaller pieces, to make them more focused and strategic. The idea here is to: Serialize content to make them smaller and more substantive for your audience. Get the most squeezed out of every content idea so that your resources are used as efficiently as possible. So, instead of creating a complex piece of content that attempts to cover everything from A to Z, digital marketing agencies that adopt this strategy creates a separate more precise piece for A, B, C, D, E, F, on through to Z. Apart from proper resource utilization, content atomization would help your contents target the right audience at the right time. There you have it, tips that are guaranteed to help any digital marketing agency get a perfectly optimized content calendar for any organization. Content organization is not as tricky as a lot of people make it, but yes, it needs care and professionalism to be as effective as you want. References Baer, J 2008, 4 Ways to Catapult Your Content Calendar, Convince and Convert, Bloomington. Odden, L. 2013, 7 Steps for Creating an Optimized Content Publishing Schedule, Top Rank Marketing, https://www.google.com/amp/s/www.toprankblog.com/2013/07/optimized-content-publishing/ Krista, N. 2019, 17 Tips & Tricks to Improve Your Content, SEJ, https://www.google.com/amp/s/www.searchenginejournal.com/tips-tricks-improve-content/294633/amp/
Even though there are not many regulations in place for academic sector, most of the world renowned academic institutions has incorporated accessibility guidelines as their standard practices. By implementing it, they are supporting the right of disabled people to access the information. To make users aware about it, these universities has published their accessibility policy in their website. Here is a list of university websites that are accessibility compliant. */ University Excerpts from Accessibility Statement Stanford University The Diversity and Access Office oversees compliance with state and federal anti‐discrimination laws including the Americans with Disabilities Act and Section 504 of the Rehabilitation Act. D&A also oversees the ADA/Section 504 Grievance Procedure for students who believe they have been subjected to unlawful discrimination based on a disability or denied access to services or accommodations which the ADA and/or Section 504 require Stanford to provide Stanford University has adopted the World Wide Web Consortium Web Content Accessibility Guidelines version 2.0, Level AA Conformance (WCAG 2.0 Level AA) as its goal for accessible Stanford Websites. Link Harvard University Harvard University is committed to making its websites accessible. In accordance with this commitment, and with the knowledge that accessible digital content generally enhances usability for everyone, this Policy is established to improve the user experience for those with disabilities. For the purposes of this policy, Harvard University will use The Worldwide Web Consortium’s Web Content Accessibility Guidelines version 2.1, Level AA Conformance (WCAG 2.1 Level AA) as "the Standards." Link Wharton University The Penn Wharton Public Policy Initiative is committed to making its website accessible to all users and welcomes comments or suggestions on access improvements. Penn’s Office of General Counsel has determined that the Web Content Accessibility Guidelines (WCAG) 2.0, Level AA is the standard for Penn websites. Link An accessible website automatically improve SEO as many of the requirements to comply with WCAG 2.0 AA (eg. Semantic markup, Image captions, alt texts etc ) also help improving the website visibility to search engines. It is recommended to follow WCAG 2.0 AA accessibility standard for all Academic websites.
From a humanitarian point of view and inclusive policies, every organisation has a responsibility to follow these guidelines. People with disabilities also have the right to consume digital content in the way they others do. WCAG helps to bring in equality in information delivery. Organizations across the globe has started considering WCAG as a standard compliance for their digital assets. Governments has released circulars that insist the government bodies to comply for WACG without any fault, when they are building websites for public service delivery. To make this a standard practice, governments have added WCAG as a part of their standard web development practice. Below mentioned a list of guidelines released by various government United States [Section 508 Website] United Kingdom [Accessibility Requirements] European Union [Directive] Singapore[Digital Service Standards] UAE [Federal Website Quality Guidelines]
Web Content Accessibility Guidelines was conceived by World Wide Web Consortium (W3C) with a motive to make web and digital technology accessible for all. The first version of accessibility guidelines,WCAG 1.0 was released in May 5th 1999. It continued for about 10 years and in 2008, WCAG 2.0 was released. In addition to web properties, 2.0 also takes care of other digital assets like PDF, Documents, Google Docs, Spreadsheets, mobile app etc. Past 10 years has witnessed many technology changes, to cope-up with the technology changes and to bridge the known gaps in WCAG 2.0 , WCAG 2.1 was released in June 2018. WCAG Standard: https://www.w3.org/WAI/standards-guidelines/wcag/ WCAG2.1 and Use Cases: https://www.w3.org/WAI/standards-guidelines/wcag/new-in-21/ Following are the 4 principles of WCAG Perceivable: Users must be able to perceive it in some way, using one or more of their senses. Operable: Users must be able to control UI elements (e.g. buttons must be clickable in some way — mouse, keyboard, voice command, etc.). Understandable: The content must be understandable to its users. Robust: The content must be developed using well-adopted web standards that will work across different browsers, now and in the future. Benefits of making a website accessible Improved brand perception - All inclusive knowledge delivery Accessibility also contributes to search engine friendliness Improved number of users - A new array users having disability Improved user experience - Accessibility also brings in a number of user experience features