Marketing Technology

Enhance your marketing efforts with generative AI, modern CRMs, DXPs and Marketing Automation Platforms, ensuring effective reach and engagement in your target markets.



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MarTech Integration: Unifying and Scaling Your Marketing Strategy

ROI Measurement

ROI Measurement

Streamline your ROI analysis with integrated KPI tracking and dynamic dashboards, delivering a comprehensive view of campaign performance

Track Your ROI

Efficient Audience Targeting

Audience Targeting

Enhance your reach with precision targeting, utilizing personalization to connect with the right audience effectively

Target Audiences Smarter

Data-Driven Insights

Data-Driven Insights

Utilize A/B testing, web analytics, and heatmap tools to transform complex data into strategic actions for enhanced website performance and increased conversions.

Optimize Your Website

Content Personalization

Campaign Personalization

Create deeper connections through personalized messages, tailored to meet the unique needs and preferences of your audience.

Personalize Your Messaging

Automated Marketing Processes

Automated Marketing Processes

Boost efficiency with marketing automation, freeing up valuable time for strategic thinking and creative development

Automate Your Marketing

Scalability and Integration

Expand Your Marketing Horizons

Integrate Seamlessly with DXPs, CRMs, and Other MarTech: Craft a unified and scalable marketing ecosystem tailored to your business growth

Scale Your Marketing Efforts

Automate Lead Generation with Marketing Automation?

It may excite you that there’s a collection of marketing automation tools that you can use to boost your lead generation and conversions. After knowing the concept of marketing automation, you may have multiple questions in mind. For instance, how to automate lead generation? Which is the best marketing automation tool?

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Automate Lead Generation with Marketing Automation.
Optimizing Marketing Efforts through Email Marketing Automation

Optimizing Marketing Efforts through Email Marketing Automation

When you run an email campaign, managing campaign responses and promptly responding to each without overlooking a single interaction is critical. This task demands constant effort and consumes significant time, To alleviate this workflow complexity, we decided to leverage the power of Pipedrive CRM by integrating it with This integration has simplified our processes and yielded several additional benefits.

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Power of Automation with Pipedrive, Notion, Make, and Mattermost

In some recent projects, we have integrated multiple tools to improve the efficiency of operations of the business users. One powerful example of automation in action is the combination of Pipedrive, Notion, Make, and Mattermost. This integration has proven incredibly beneficial, saving manual work and enhancing collaboration between different teams.

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Power of Automation with Pipedrive, Notion, Make, and Mattermost
Enhancing Learning and Engagement with a Gamified Interactive Portal

To reach a broader audience and offer a more interactive and immersive experience, the UNESCAP team decided to develop a Drupal-powered Voluntary Local Review (VLR) portal. The goal of this project is to enhance accessibility and engagement for individuals less acquainted with the VLR process.


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Learn More About Drupal 10

Drupal Hubspot CRM Integration: How does their Combo Work?

Drupal Hubspot CRM integration: How does their combo work?

Simplify automation and avoid complexity to achieve a smooth flow of the marketing process.

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6 Best Marketing Automation

6 best marketing automation tools for SMEs 

Automation tools designed for SMEs, with price and feature comparisons to find your perfect fit.

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7 Marketing Strategies SMBs Can Learn from Fortune 500

7 marketing strategies SMBs can learn from Fortune 500  
Explores key marketing strategies employed by Fortune 500, underpinned by real-life examples.

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Planning to build your MarTech Stack?

Planning to build your MarTech stack?

Explore these seven MarTech tools that comprehensively cover all aspects of marketing.

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Top Email Segmentation Tricks to Drive More Conversions

Top email segmentation tricks to drive more conversions  
Sending emails is easy, yet converting customers or driving action is challenging.

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Should You Use Full Name or First/Last Name Fields?

Should you use full name or first/last name fields? 

HubSpot Form Optimization reducing a field can increase the chance of more conversions.

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Leading HubSpot Supporting Partner

Focusing on the most critical issues and opportunities, our goal is to lay a future-ready foundation.

Zyxware Technologies is a renowned Drupal agency, recognized among the top global providers of Drupal Development Services. Backed by our Gold Drupal Certified Partner status and active participation in the Drupal Signature Supporting Program, we've built a strong reputation for expertise and community contribution. Our impactful contributions are further reflected in our impressive marketplace ranking.

Zyxware knowledge and supporting partner

Empowering Digital Transformation through MarTech Services

Unlock the potential of your digital evolution with our comprehensive MarTech services. Seamlessly integrate technology for transformative digital experiences.

Start your digital transformation journey with us!

Years of drupal
Projects delivered
Clients globally

Discuss the impact that Marketing Automation can bring to your business