Google Analytics

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| 4 min read
Keywords are crucial to content marketing as address is for a house. If you don’t have a proper address indicating the house number, lane, city, district and pin code, your guests will never be able to make it to your house. Similarly, if you don’t use the right keywords in your content, your target customers will never be able to make it to your web page.
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| 6 min read
When Google acquired Urchin Software Corporation almost a decade ago, it decided to use the Urchin-on-Demand to form the base of its new product called Google Analytics. This service is made available to anyone who has a Google account and provides analytical tools and statistics for SEO. Simply put, it’s a free web tool that creates comprehensive statistics about the activity on a particular website and analyses it, so the website owner can use it to their advantage.
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| 5 min read
Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Sign up for a Google Analytics account and can get your “Tracking ID” under the "Property Setting" section, it should look something like, “UA-xxxxxxxx-x”.
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| 3 min read
In Drupal, some modules add tabs to pages and these tabs(Primary tabs) are shown in the top of each page for authenticated users. Some of these tabs are not needed for some roles. There are cases where we want to hide such tabs like, Bookmarks, File browser, Orders etc., from primary tabs for roles other than administrator. We can remove these undesired tabs from primary tabs programmatically.
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| 5 min read
Universal Analytics is a set of technological innovations that is aimed at improving the way data is collected and processed in Google Analytics.The Universal Analytics Upgrade is a process which is used to upgrade all your classic Google Analytics properties into Universal Analytics properties without losing any data or changing your account settings.All Google Analytics properties will soon be required to use Universal Analytics. Any properties that don’t follow the upgrade process will be auto-transferred to Universal Analytics in the future.
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| 4 min read
It appears that losing access to your google analytics account is not an uncommon problem. One of our clients recently came to us with this problem that they do not know the Google account connected to the google analytics id used in their website. Google analytics does not have a direct interface through which you can request a reset password or send reminder email to the connected email address. However there is a solution to the problem.
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| 2 min read
Many Drupal users have reported that after they had successfully installed the Google Analytics module on their website, the Google Analytics admin page reported a "Tracking code not detected" error. The status reports page of Google Analytics also indicated a "Tracking Not Installed" error. If you are facing the same situation with the Google Analytics module in your Drupal site then read on.
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| 6 min read
Google Analytics is an invaluable tool if you are a web developer, blogger or if you simply own a website. Few other tools come close to the volume of information  offered by Google Analytics. Besides it is also free of charge which certainly adds to its popularity. However utilizing this huge amount of data offered by Google Analytics is a challenge and if done carefully, the data can be converted into intelligence that alerts you to possibilites of increasing the effectiveness of your website and makes sure that it reaches out t the right audience.  In this tutorial, we are going to show you how to make the best use of Google analytics from a web developers perspective.