Check out the list of frequently asked questing about Universal Analytics' end-of-life and GA4 Migration.
Find out the 4 best practices to leverage SEO for B2B lead generation.
Best email marketing strategy - 2022 is listed here. Have a quick read of a successful email marketing plan to rock this New Year and grow your business!
Leverage the power of your marketing with four key ways to evaluate the quality of your digital content.
Marketing automation has made a big impact on businesses in the last decade. Here are 7 key marketing automation trends to improve your ROI.
Check out the 8 best tech podcasts for beginners to learn in 2023.
Over the years use and application of technology have changed. Here is a detailed take on the top 10 public sector technology trends in 2022.
Check out the latest and top five sales trends that you can't ignore for 2023.
Target audiences are the set of people who are most likely to purchase your service or product. Hence, defining your target audience is the most important business decision you can make as an entrepreneur.
Digital marketing is a vast field that utilizes recent technological trends in favor of promoting businesses. Here’s all you need to know about digital marketing in 2022.
A website is a part of every online business: it's where your target audience will find more information about you, your products and services. This guide offers tips on how to make a great first impression with your website.
Check out the steps of Drupal HubSpot CRM integration and also the benefits of this integration. Read the article!
Why Drupal 9 should be a part of your martech stack? Drupal 9 is a superior and efficient DXP and improves your MarTech stack’s performance to a greater level.
This article highlights how small and medium-size businesses can leverage affiliate marketing to scale their business.
Below you will find a list of the six biggest mistakes when it comes to landing page conversion, plus remedies on how to avoid them in 2022.
At Zyxware Technologies, we use case studies of successful results to know what works and what does not. RSW/US has found that 62% of digital marketing agencies use case studies to measure their performance and generate new leads.
Ensuring privacy, using AI-assisted content creation tools, automated omnichannel marketing, exemplar user experience design and concise videos can help your digital marketing agency to stay ahead in the game.
As a marketer, the primary task at hand is to undertake initiatives that increase the revenues of the organization. This involves a heavy dependency on digital technology, which if properly utilized can lead to huge gains. Unfortunately, even criminal elements are able to tap into the growing volume of data and transactions on the web, leading to an environment that is tricky to navigate through for continued business growth.
Imagine a visitor came to your site, two times a day. In the first instance, he found your media brand selling premium content through a Facebook advertisement in his newsfeed. He clicked on the advertisement and visited the media site. In the second instance, a few hours later during the day, after having gathered some more information he Googled the media brand name, clicked the paid search results, and landed on your site.
Trends come and go but as far as email marketing is concerned, those trends are more likely to catch on among inbound marketers for good reasons.