
Google Analytics is sending out reminders about the complete shutdown of Universal Analytics (UA) services and APIs on July 1st, 2024. Many organizations have migrated to GA4 or GA4 alternatives like Matomo, Plausible Analytics, or SEAL Metrics. But what about your historical UA data? Google's only suggestion is to manually export reports – a daunting task for websites with 10-15 years of data. There's no Takeout option.