E-commerce businesses depend on electronic transactions to receive payment from customers for products and services. The massive volume of electronic transactions has lead to a rise in fraudulent activities. As per the data released by Global Fraud Attack Index TM, the number of attacks by fraudsters increased by 163 percent in 2015, rapidly growing two and a half times in a three-quartered period. Credit card fraud impacts all those involved in it: the consumer whose credit card information is stolen, the merchant from whom the product is purchased, the bank that enables the transaction and the issuer who is obliged to protect its cardholders. In this dynamic e-commerce landscape, as merchants constantly sell their products through multiple channels and provide different payment methods to cater to local customer needs, keeping abreast of fraud risks is a challenging task. Riskified provides a flexible fraud prevention solution for enterprises.
Drupal Business | 5 min read
E-learning is rapidly transforming the education sector around the globe. A large number of corporations and educational institutions are switching over to e-learning due to the convenience and effectiveness it offers. E-learning is particularly useful for organizations that have offices in multiple locations and require an effective training solution that connects people at any given time, helps them achieve new competencies, launch new services/ products or improves skill sets, thus accelerating enterprise transformation and maximizing ROI.
Drupal Business | 5 min read
An efficient online sales and branding strategy requires an attractive, professionally designed website. Your business website goes a long way in creating an impression on your customers and prospective buyers. In addition to sales, your corporate website should also convey the appropriate brand message across to your target audience. A combination of website aesthetics with higher search engine rankings is necessary for an excellent web strategy.
Ecommerce | 6 min read
Staying ahead of your competitors in today's fast-moving markets is not an easy job. Your competitors might be continuously releasing a host of better products and adopting the latest technologies and aggressive pricing strategies. In this scenario, your success is determined by pricing intelligence – and this has to be accurate and completely up-to-date.
Drupal Solution | 6 min read
Over the past few days, the web world has been going gaga over the impending release of Drupal 8. With it's fascinating array of features and improvements, the latest version of Drupal has literally taken the world by storm.
Drupal Solution | 5 min read
In this digital age, how does a media organization effectively manage the massive volume of images, graphics, videos and photographs that it gets access to every single day? This inevitably throws up a whole lot of questions.Does the company have a copyright for a particular image? Does the company give image credits? How can the organization know who is tracking the image and how many times it has been already used? Quite often, companies use the time-consuming and laborious method of making calls to determine the answer to these questions. Needless to say, it's an absolute waste of effort and resources.
Technical Solution | 4 min read
As per the latest reports by Content Marketing Institute, around 93% of B2B marketers use content marketing to differentiate their companies in today' highly competitive market. If you want to attract your target audience and stand out from the competition, then content marketing is the ultimate key.
Digital Marketing | 4 min read
If you are a blogger, you might know that the real effort lies in blogging on a routine basis. This is a vital element that adds to the credibility of a blog. It is essential to create an effective blogging strategy that would enable you to plan well in advance and implement it precisely. Your blog should keep your target audience informed, entertained as well as educated.
Digital Marketing | 5 min read
The one thing that all bloggers want is to boost traffic to their blog. However, everyone does not have the appropriate online writing strategies. Blogging can be a really tough job. It requires a lot of time, money, and considerable experience to create a business blog that people like to read and follow. Moreover, you have to deal with a lot of competition.
Impact Services | 5 min read
Newsletters are the ideal way to reach your target audience. Newsletters not only help to generate more traffic to your website but also helps in increasing potential revenue. However, it is important to remember that creating a newsletter does not mean that you will achieve immediate success. Creating an extremely effective and interesting email newsletter is not an easy task.