Ecommerce

| 6 min read
Introduction As one of the world's leading and largest graduate business schools, INSEAD offers participants a truly global educational experience. Established in 1957, the institution has a history of bringing an open-minded learning culture into its multi-campus model. Harvard Business School, INSEAD and ICFAI Business School Hyderabad are the world’s top three Business Case Study publishers.
| 10 min read
Introduction The client, a European based Food & Beverages giant, wanted to build a direct to consumer business for the first time. They wanted to speak directly and interact directly with their consumers. The project was conceptualised as an omnichannel experience in which the consumers could buy their amazing bespoke and handcrafted products and have them delivered to their homes. The consumer was being given the option to experiment with the flavours and personalise the confectionery as per their taste.
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| 3 min read
Inventory management software is an application software for businesses to track sales, orders, product inventory levels, deliveries, etc. It is a tool used for organizing inventory data that decades back was stored as hard copies and endless spreadsheets that was time consuming to analyze. E-commerce businesses use inventory management software to avoid product outages and overstock. Components of an Inventory Management System The major components of an inventory management system are:
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Next time you’re in a crowded location, count out ten people. Eight of them will have used a mobile device for online shopping, and at least three will do all their online shopping solely on that mobile device1. If you’re an e-commerce store owner, the eight are great news. However, those three might be giving you some anxiety because you’re not sure the best way to reach them.
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| 8 min read
Efficient Inventory management is critical for any eCommerce store. The inventory management system tracks inventory levels, orders, sales, and deliveries. The system makes sure that you have the necessary resources available for the seamless functioning of your eCommerce store. A lag in the operations of the store can cost money, customers and even create a not-so-good impression. A robust inventory management system will help to deliver orders to customers on time, receive necessary resources on time and ultimately improve the efficiency of the eCommerce store.
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| 5 min read
Large retailers seeking ways to increase operational efficiency in their supply chain are forcing the logistics partners to innovate constantly. Charterers and brokers go through a lot of procedures that involve emails, phone calls to find out whether a cargo ship with adequate space is available from a port. OpenSea.pro, a ship chartering marketplace, gives instant visibility of suitable ships, and their supply and demand. As soon as you've placed a position, the web-application shows you suitable matching candidates.
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| 4 min read
Today’s shoppers demand unified experience across channels. They wish to buy anywhere, receive anywhere, and return anywhere. If they bought it online, they want to return in-store. If an item is out-of-stock in-store, they want to see it on their mobile. They walk into the store and ask the in-store sales associate to order something online for them and wants to get it delivered at their residence.
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| 3 min read
Zyxware has formally started its on the ground operations in the US with its subsidiary DxForge Inc head quartered in Hackensack, NJ. Anoop John, Founder and CTO of Zyxware has moved to the US to set up the operations of the US subsidiary and build a team for the US subsidiary.
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| 9 min read
Drupal and Shopify are best of two worlds. Drupal is one of the most popular and robust content management systems on the planet. Immense digital marketing capabilities of Drupal make it widely acceptable among digital marketers. On the other hand, Shopify is one of the best cloud based ecommerce system for SMB. Leveraging the strengths of these two can bring in great results. Here we will describe the advantages of developing a hybrid Drupal-Shopify store.
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| 8 min read
B2B relationships grow through intercompany dealings. The customer service or sales team are in the front line for maintaining relationships with customers. It helps to analyze the pain areas of a company when it comes to customer service interactions. We should analyze this relationship from the customer point of view.
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| 4 min read
New Relic is a web application performance service designed to work with live webapp. Using this tool, a developer can analyze and increase a site's performance. New Relic works with web development languages like PHP, Python, Ruby, Java etc. Your system should meet New Relic's PHP compatibility and requirements. Note that New Relic supports only the PHP 5.4.x or 5.5.x series.  
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| 3 min read
Personalization is all about providing unique services and content to customers based on the data a company has about their customers. Providing personalized customer experience has become a top priority for most of the business because personalization has a great impact on brand advocacy and brand loyalty. Traditionally, marketers personalize the content and services based on a sample survey, that explains the behaviour of a large group with the data collected from a small group.
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| 9 min read
Setting up search in your e-commerce site is equally rewarding as getting your site promoted using multiple channels. Search can not only help your customers to easily find the item they are looking for, it can also help you to increase the conversion rates and improve your business