
XO Communications, a USD 1.59 billion telecommunications service provider in the USA required an overhaul in their current website. Bluetext, XO’s branding consultant recommended a responsive and modern website to take on its competition. Zyxware Technologies designed, developed, and deployed the architecture for XO’s website such that it aligns to retain and expand its client base. The result was a corporate website offering a great user experience, which was scalable and modular enough to launch the next level of content personalization using the Acquia Lift personalization.