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| 10 min read
Even before the COVID-19 pandemic hit, businesses had a taste of what the future would look like. With platform-based services and related ecosystems taking over the world and our way of life, there has been little doubt about what business enterprises needed to do to keep up with the changing times. After the pandemic disrupted the normal way of life and businesses, organizations, educational institutions, and government departments alike had to look for digital solutions to carry on functioning, it became quite clear that we are already behind schedule on digital transformation.
| 8 min read
Audeze is a company dedicated to manufacturing high end audio head phones and accessories that provide exceptional quality in rendering sound output. Its high quality build and state-of-the-art technological innovations put together by their talented team of engineers help to realize a product that is unique and render the most accurate sound reproduction available today, as mentioned in their website An important channel for their sales is their website. THE ENGAGEMENT Audeze approached Zyxware around the time they had ported from Drupal 6 to Drupal 7.
| 5 min read
Artificial Intelligence (AI) and Analytics have been evolving rapidly for quite some time now. Technology giants like Google and IBM have played a crucial role in democratizing it. Business organizations have started using AI based services massively for the betterment of their processes and improvement of efficiency. Right from marketing to operations management, AI based tools have started upending conventional tools. The insights delivered by Analytics help organizations in making crucial business decisions.
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| 6 min read
The first thing that you have to do when you want to improve something is to understand what is it that you are trying to improve. To do that you have to have some way of putting that thing which you are trying to improve into a quantity you can measure and get some kind of numbers on. This is applicable not just for your web traffic or social media marketing efforts but with anything (or rather most things) you do in your business.