Webmasters of e-commerce websites are always looking for innovative solutions. Drupal is a robust CMS that has become the CMS of choice for e-commerce web applications. Drupal e-commerce websites can be scaled up easily because of its modular nature and flexibility.
Benefits of Drupal as a Retail Platform
Drupal is Secure
The most important feature that Drupal provides for e-commerce websites, is that Drupal is secure. Drupal has over 0.1 million active contributors at present which is increasing by the day. It means effectively there is continuous monitoring happening that ensures security vulnerabilities are readily addressed. Drupal is thus an ideal platform for websites handling financial information.
Multiple Payment Options
Drupal allows you to choose different payment modes and allows you to build multiple payments gateways as per requirement. You also have the option of setting versatile pricing slabs depending on location, product specification, type of packing and more.
Personalization
Acquia Lift when integrated to your e-commerce website helps keep track of the buying pattern of customers, including those of anonymous visitors.
Role Management and Community
The granular role and user management feature of Drupal CMS allows the creation of custom user roles to manage access to different parts of the site. Community forums can easily be built with Drupal which helps in lead generation and conversion.
Third Party Integration
Drupal can integrate with third parties like fraud detection, dealer management system, CRM that enhances customer’s shopping experience and store owner's productivity.
Free and Open Source Software
Drupal is a Free and Open Source Software that further stabilizes the platform for business owners, unlike proprietary CMS. Drupal is here to stay and you will always be up to date with the latest trend using Drupal.
Social Media Integration
Drupal websites can be integrated with social media for effective brand marketing. By optimum utilization of social media channels, you can increase your visibility.
Multilanguage and Multicurrency Options
You can globalize your online shop with Drupal’s multilingual feature as well as multicurrency feature to show the price in the local currency.
Dynamic and Mobile Friendly E-Commerce Site
Gartner states the increased use of mobiles for online shopping. RESTful APIs and readily available responsive themes are Drupal’s strength in mobile application development.
High Performance
Drupal websites usually have high loading speed and fast response time which is important for online retail. Drupal is also perfect for showcasing a wide range of products and can also handle high traffic.
Zyxware Technologies has been in web applications for the last decade. We have fine-tuned web and mobile application development to a great extent and can gladly partner with you in building your online business. To learn more about how we can help you, please contact us!
References
Drupal for your e-commerce website
