Drupal provides many out-of-the-box functionalities to help manage, collect and disseminate content best suited for non-profit sector websites.
Drupal 8 | 5 min read
In today’s digital world, one size fits all marketing is no longer relevant, instead, the focus is on contextual marketing and personalized customer experience across the entire sales funnel through digital platforms. Many businesses are working hard trying to build their customer engagement, but often fail because they are focused on any and all kind of interactions without considering the value that is added through the relationship. When a business uses Drupal 8 as its platform of choice, it takes ownership of the experience that is being delivered to customers.
Drupal Technical | 4 min read
Developments in machine learning have a great influence on the e-commerce sector. Online purchase is steadily on the rise, allowing companies to capture all kinds of data on the customer experience, including
Business Solution | 6 min read
Find out the main steps include in creating an effective customer journey mapping.
Business Solution | 7 min read
To improve the customer experience effectively, knowing the customer is key. Knowing the customer helps in connecting your customer experience to business results.