Fast-food restaurants managers are in the eternal pursuit of reducing waiting time for customers. They understand that customers have a busy lifestyle. During the rush hour, when people queue up before the cash register and it becomes crowded, kiosks give customers the option of placing their own orders. They could enter their choices on their own and have the kitchen preparing their orders, reducing the wait time for their meals.
Retail | 5 min read
Ecommerce has grown exponentially over the last twenty years and has become an integral part of our lives. Today, with the proliferation of Internet and mobile devices, consumers have multiple options to browse through before choosing a product. Hence, it is important to provide consumers with a user-friendly experience and easy payment methods.
Mobile phones have become an indispensable part of everyday life. The tremendous advancements in mobile technology are transforming lives, helping to create new businesses and changing the way we communicate, work, earn, and spend. Small and medium-sized enterprises (SMEs) have taken advantage of the Internet, resulting in an enormous increase in sales and business activities. Today, sales made over the internet represent a massive proportion of overall commercial sales. The key to creating the best mobile commerce or m-commerce experience is to innovate and provide consistent, connected experiences over the smartphone that give customers sufficient information to make a purchase decision.
If you are looking for a real personalized shopping experience where there are no sales persons to bother you and you have an unlimited range of products lined up before you, log on to the top shopping websites from your mobile phone and shop till you drop. A few years back this would have been unimaginable as shopping websites were few and could be accessed only from a PC or a laptop.
With the convergence of online and offline shopping, mobile commerce is fast replacing desktop-based ecommerce; in fact it is quickly taking over a massive portion of traditional retail shopping. Mobile commerce has empowered customers to a greater extent while giving retailers the opportunity to connect to more potential clients. No wonder, Mobile commerce or m-commerce is truly the future of retail industry and is having a telling effect on the way it will operate during coming years.
Retail | 2 min read
The rapid growth of tech-savvy consumers has made omni-channeling an inevitable part of retail success. Omni-channel strategies allows brands to interact completely with a consumer through several channels, improving the customer experience and ultimately ensuring brand awareness and reinforcing customer loyalty.
Electronic commerce or e-commerce refers to any type of business transaction i.e. purchase and sale of goods or services performed via the Internet or any other electronic channel. Over the past few years, Electronic commerce has rapidly expanded owing to the convenience and affordability it offers.