The News Minute (TNM), a leading Indian digital news platform, sought to enhance user engagement by gaining deeper insights into how readers interact with their content. The project involved implementing a robust tracking system to monitor user behaviors such as page visits, time spent, scroll depth, and engagement by subscribed users.
We designed and integrated a tracking solution using JavaScript, Google Tag Manager (GTM), and Google Analytics 4 (GA4). A custom Data Layer captured key user actions, which GTM processed and sent to GA4 for real-time analytics. The Drupal GA module was also configured to support event-based tracking without affecting existing workflows.
The result was a seamless, reliable tracking system that provided TNM with actionable insights. This led to improved content targeting, increased user engagement, and more accurate conversion tracking. TNM can now make data-driven decisions to refine their content strategy and deliver a more personalized user experience.
Bartel Taylor and Associates (BTA), a legal firm based in Victoria, sought a streamlined system to manage infringement notices efficiently. To address this, a customized Drupal platform was developed with role-based dashboards for anonymous users, BTA staff, and clients, allowing tailored access and actions. The system enabled anonymous infringement submissions, dynamic case tracking, and an appeal process managed through taxonomy states, supported by automated email notifications.
Custom workflows ensured each user role interacted only with relevant data, minimizing errors and confusion. API integration allowed clients to directly submit infringement notices, enhancing efficiency and response times.
The solution significantly improved BTA’s case management, reduced manual effort, and provided a more organized and transparent experience for internal teams and clients, reinforcing BTA’s role as a reliable legal partner.
As part of its efforts to monitor and assess progress, the 2030 Agenda for Sustainable Development of United Nations, encourages member States to conduct regular, inclusive reviews at the national and subnational levels. These reviews, called Voluntary National Reviews (VNRs), are led and driven by the respective countries.
This project aims to showcase the results achieved by the Arizona Government Transformation Office (GTO). We have worked closely with the GTO team to implement a visually refreshing, modern design for the portal. In addition to visual and architectural updates, the new website will leverage Drupal 9 to add new functionality to the website to improve the overall user experience and accessibility.