Drupal: The new game changer in online business

| | 3 min read

Technology has completely changed the way businesses were operated in the past. Now, marketers can make their products available to the customers at their finger tips at any place and time. About two decades ago, nobody could ever imagine that buying and selling would be carried out in such a seamless manner sans the brick and mortar retail outlets. All this has been possible only because of technological advancements. Technology is progressing in leaps and bounds, opening newer avenues for success. Fast, smooth, glitch-free and efficient software programs are making it convenient to perform a number of tasks at the same time. Off late, one such software that has taken the programming world by storm is Drupal.

The online retailer has the responsibility to serve the new age customer who views the products on ecommerce site, reads reviews on web-forums, asks for advice from her friends on social media and finally purchases the product from the online store. It is important for them to track consumer behaviour across all touch points and analyze behaviour to predict preferences and responses and personalize every engagement to attain their loyalty. And this is only possible through a very efficient, interactive content management framework. This where Drupal comes into play. As far as content management is concerned, Drupal has proved to be a real game changer. It has how become one of the mandates for people wanting to excel in online business.

As per the reports, Drupal is being embraced by users for personal blogs, corporate, government and political websites as well. Drupal is being used by nearly 5.7 percent of the global websites i.e. 11,53,231 Drupal websites in 229 countries in 180 languages. Drupal is one of the most popular content management frameworks that complements collaboration and knowledge management.An open-source content-management framework, Drupal is written in PHP and is distributed under the GNU General Public License. This enables the user to share, copy and modify the content according to his requirement. Most importantly, it is free.

Functional features

The functional features of Drupal development include:

  • Account registration
  • Menu management
  • RSS feeds
  • Taxonomy
  • Page layout customization
  • Themes
  • Media management
  • Caching features
  • Advanced search
  • Workflow tools
  • Release updates
  • System integration

Drupal community provides technical support through their professionals who are spread all over the world to assist the end users and address their concerns regarding Drupal development. The innovative online administrative software of Drupal makes it easy even for non-technical users in Drupal web development by enabling them to publish and manage web content with the web browser. The configuration of Drupal helps the user to choose from, create and customize Drupal themes and layout of a website. It also helps them to construct a site as per their requirement with custom content types, hierarchy, taxonomy etc. Over and above Drupal is efficient, time-saving and cost-effective.

Zyxware offers you a comprehensive array of custom Drupal development services to cater to your business requirements. We have significant expertise in developing innovative and highly customized Drupal solutions for various industry verticals such as IT, education, manufacturing, retail, media and publishing. Supported by a competent team of technical architects, Drupal developers, designers and web analysts, we deliver robust, secure and effective Drupal solutions on time and within the prescribed budget.

To know more about our Drupal development services, please contact us.