Marketing Associate (MA012101)

About Zyxware

Zyxware enables brands to define and execute the next steps in their digital transformation journey; a journey towards rich, personalised experiences for their stakeholders. Zyxware assures sustainable results for businesses on the twin engines of privacy centered data strategy and digital services focused on scalability and adaptiveness.
Headquartered in India, with offices in the USA & Australia - Zyxware has a team with competencies in Business, Engineering, and Experience, enabling brands to achieve digital agility and leadership in their categories since 2006.
Currently, we are looking for a Marketing Associate to join our vibrant marketing team which offers services to Zyxware Technologies and to our clients. The Associate will be reporting to the Marketing Manager. 

 

 

Job Requirements

  • Proven work experience (2-4 Yrs) as a Marketing Associate, Marketing Assistant or similar role

  • Knowledge of marketing digital tools and techniques

  • Mastery over tools and technology including MS Excel, MS Powerpoint, MS Word, Web Analytics Tools, Google Tag Manager, Marketing Automation Tools and Google Adwords

  • Experience SEO/SEM and Social campaigns

  • Bachelor's (Essential)/ Master’s (Optional) degree in Marketing/Communications or related

  • Working knowledge of Content Management Systems (CMS).

  • Working knowledge with CRM programs

Good To Have

  • Knowledge of software applications including SAS and SPS

  • Experience with various survey tools

 
Job Responsibilities

 

  • Conduct research regarding marketing strategies and consumer opinions. Collaborating with the marketing manager, internal teams, clients and partners to create Marketing Strategy

  • Conducting competition research and creating competition analysis reports

  • Conducting market research and create market analysis reports. Use information from statisticians, marketing experts and other industry professionals to conduct secondary research. 

  • Design Promotions Campaigns, Promoting Offerings & Services on Digital and Offline Channels to generate opportunities for Zyxware Technologies, our partners and clients.

  • Planning, Organising, & Conducting Online & Offline Events to generate sales opportunities for Zyxware Technologies, our partners and clients.

  • Designing and setting up tracking systems for marketing campaigns and digital media including but not limited to Website, email, social and third party portals which we are present on. 

  • Creating weekly, monthly and annual marketing performance reports and presenting it to the marketing manager and other stakeholders

  • Collect and analyze data regarding customer preferences, demographics, buying habits and needs to better identify market potential and factors influencing product demand

  • Conducting surveys and polls and creating feedback reports

  • Designing, Coordinating with engineering team to integrate Martech tools

  • Using the tools and  and Training Other Collaborators On How To Leverage Martech and Adtech

  • Creating simple infographics and representations of complex data for clients and management

  • Creating A Sufficient Marketing Database By Offering Value To Contacts. Enriching The Database Through Continuous Engagement Campaigns WIth Leads.

  • Building Draft Presentations and Proposals For Content Specialists To Finalise

If you meet the above requirements, please mail in your resume with the subject 'Application for the post of Marketing Associate - MA012101' to [email protected]

Please note that while the management appreciates your interest and application for the job, it may not be possible to send in a personalized response to all applicants. Shortlisted applicants will receive an email or a telephonic communication within 4 weeks of your application.

 

 

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