There has been an argument raging on the web that Drupal is a beast when it comes to building websites, or it is not as easy to build as WordPress but it is very secure and scalable. While others argue that Drupal is the best choice! Here we would like to point out what Drupal is best suited for when it comes to building websites.
The idea of an online community has shifted from the goal of basic social exchanges to indispensable vehicles for high-tech professional users to accomplish high-value collaborative endeavors. To enable your technically adept users to derive value from online exchanges through communities, an effective design is the basic starting point. Today’s Web 2.0 landscape has stringent guidelines for websites and with the complexities demanded from online networking platforms, the challenges multiply considerably:
Webmasters of e-commerce websites are always looking for innovative solutions. Drupal is a robust CMS that has become the CMS of choice for e-commerce web applications. Drupal e-commerce websites can be scaled up easily because of their modular nature and flexibility.
Businesses are getting more stringent about choosing a platform that guarantees effective content marketing. Marketers expect to see compliance with web standards, scalability, integration and customization, all bundled in a single offering. Users are looking for an ideal platform that places more power in their hands. To obtain measurable Return on Investment (ROI), more and more marketers are beginning to rely on Drupal, and the reasons are remarkably striking.
Drupal staffing supplements the in-house shortage of Drupal developers for projects with experts in the field at a slightly higher cost but for a specific period. It involves comprehending clearly the ability of the development team and what are the auxiliary needs of the project. Staff augmentation is deemed necessary by most companies to support their business activities when additional resources are required.
Digital is said to be the ‘most measurable medium ever. In digital marketing, by understanding the target audience and their interests, consumers can be segmented and targeted. Acquia Lift introduced by Acquia is a SaaS solution that increases engagement, conversion, and customer satisfaction. Acquia describes Lift as," an optimization platform that enables marketing teams to transform the digital experiences offered to customers into personalization engines for conversion and revenue generation". Auto personalizing even on a one-on-one basis with users can be done using Acquia Lift.
Media websites are large and heavy configurations due to the enormous amount of data, including videos, images, etc., and need a robust content management system to fulfill the expectations from it. A media house is no different from other businesses and monetization is a crucial factor that needs to be considered before going online. Of course, other areas also need attention such as responsiveness, content management, etc.
Drupal Solution | 2 min read
Drupal is one of the most preferred Content Management Systems in the world, and needless to say, Drupal 8 is greatest release of Drupal till date. When it comes to Drupal 8, it makes things a lot easier for the digital marketer, with its power, easy usability and superior technology. According to the official website Drupal.org, Drupal 8 offers the following options for marketers:-
Over the years, marketing has dramatically evolved with the fast-changing preferences of consumers. Today, marketers are employing multi-channel digital marketing techniques to communicate with their target audience. This approach will increase the company’s digital presence; will help them gain more audience and loyal customers.