Education Marketing Strategy using Drupal Website
BY Nisha.Oommen
3 years ago
0 comments comment

Drupal, an Open Source content management system has been gaining popularity over the last decade and is currently in use by reputed names such as The White House, UN, NBC, Ikea, Oxford University, Nike. Interestingly MIT, Stanford, and all Ivy league colleges use Drupal. Close to three-quarters of the top US universities use Drupal. So do many of the best university websites the world over.

Drupal is a successful platform for educational websites because of its ability to address the key issues faced in managing and maintaining complex educational sites. Managing the university’s entire web presence, implementing a content strategy and maintaining compliance with the council’s standards is possible with Drupal.

Drupal websites use responsive themes and RESTful APIs to be mobile friendly. Google has increased the ranking of responsive and mobile friendly websites in their search pages.

Key features of Drupal educational sites are:

Events Section: A list of events and mini calendar filterable by event type.

Information Portals: Provides a menu with links for the portal audience including alumni, news, events, publications and user groups related to the portal.

Directory: A filterable, sorted list of all departments and staff associated with the institution.

News Hub: For displaying latest tweets, news, press releases and publications that would be of interest to the faculty and students of the institution.

Library Section: A collection of pages, new events and other information related to the institution.

The website will serve not just as the information centre for the college or university but also as its online knowledge base. Other essential features for educational websites include gallery, tours, video tutorials, payment gateway, and social media integration.

Benefits of Drupal for educational websites

Drupal is Open Source and Free: Drupal being Free and Open Source, the site owner is not tied to proprietary systems and licensing fees.

Secure, scalable and flexible: The large Drupal community ensures that Drupal is secure. Creation of new modules and features are quick because of the large number of people working on it.

Roles and Permission: With the advanced system of roles and permissions, authoring and managing content workflow can be easily distributed to the respective stakeholders.

Platform of Choice: Drupal being the platform of choice for premier educational websites is in itself a distinctive call to action; To use Drupal for your website.

Drupal is a highly robust CMS, that is used to create attractive and user-friendly educational sites loaded with features. The site will serve as the digital facade of the educational institution to the millions around the world.

Zyxware Technologies is a Drupal development company from India serving clients worldwide. We have built and enhanced a number of educational websites. Our team of Drupal specialists in UX/UI and backend have garnered valuable experience over the years and will be a valuable asset in meeting your unique requirements.

To learn more, do contact us!

Why use Drupal?
Case studies in



on 01st January 2008 / by webmaster
We have added a few new modules to our site recently. Open Source Web Development Drupal Blogging Free Software Drupalgive Leave a reply Your email address will not be published. Required fields are marked * Sean (not verified) access_time 25 Feb 2020 - 02:20 Hi there, I uploaded the files, enabled the modules to use SU, and now I see the link, but there is no icon... How can I fix this? Thanks, Sean webmaster access_time 25 Feb 2020 - 02:20 In reply to Icon doesn't show by Sean (not verified) What do you see when you view the source? Search for stumblethis_button and you should be able to see the code for the image and the URL. Then you should be able to troubleshoot from there. Juicy Couture Addict (not verified) access_time 25 Feb 2020 - 02:20 thanks for the post. would love to hear more of you. by the way, drupal's really popular nowadays as it has easy and fast features. you agree with me? thanks. Add new comment

on 16th January 2008 / by webmaster
Most webmasters do not realize this, but a lot of the content on lot of websites can be accessed from multiple URLs. A simple example would be where and leads to the same page. This is a fatal mistake in Search Engine Optimization and search engines penalize you for duplicate content. The correct configuration would be where the above two urls will lead you to the same page but will redirect you to with a 301 (Moved permanently) status which will not result in search engines penalizing the page. It is very easy to configure 301 redirects using Apache .htaccess file and the process is the same for a Drupal installation also. Web Development Drupal SEO Drupal Planet Leave a reply Your email address will not be published. Required fields are marked * Anonymous (not verified) access_time 25 Feb 2020 - 02:20 Hello. I'm trying to make show as, and I'm running into difficulties. I'm on Apache 2.0 and using the following lines in my httpd.conf file: RewriteEngine on RewriteCond %{HTTP_HOST} ^xxxxxxxxxx\.com$ [NC] RewriteRule ^(.*)$$1 [L,R=301] When I go to, I get (as expected). However, when I go to (it's a Drupal site), I get a 404 thrown and the URL changes to Same thing with Any suggestions? I want to run without Drupal's .htaccess file (instead incorporating these calls into my httpd.conf file). webmaster access_time 25 Feb 2020 - 02:20 In reply to Rewrite including filesystem path by Anonymous (not verified) I think the problem is with the base path which results in the redirection to /var/www/ part. The best approach I would think is to start with drupal htaccess and then strip out parts and move to httpd SNVC (not verified) access_time 25 Feb 2020 - 02:20 This is definitely a good guide. Thanks for this. wellyson access_time 25 Feb 2020 - 02:20 This is really nice and helpful. Add new comment

on 07th January 2008 / by webmaster
We have volunteered to take up the maintenance of a very useful Drupal module - Search404. As of today we are the official maintainers of this very useful Drupal module. We know that this is going to be a challenge for us, being a young company and with a young team. But we do feel that it is our responsibility to give back to the Drupal community at least some part of what it has given us. Open Source Web Development Drupal Leave a reply Your email address will not be published. Required fields are marked * ian douglas (not verified) access_time 25 Feb 2020 - 02:20 I notice your updates on the Drupal modules page has some patch files, but they are patches for an older version of the 5.x branch of search404. Do you have any expectation on when a version for Drupal 6 will be ready? webmaster access_time 25 Feb 2020 - 02:20 In reply to when will search404 for drupal 6 be ready? by ian douglas (not verified) Hi Ian, We are currently working on moving Search404 to Drupal 6. The port has already been done and we should have a release up on by tomorrow or worst case by monday. Cheers Anoop John Team Zyxware Dejan (not verified) access_time 25 Feb 2020 - 02:20 In reply to when will search404 for drupal 6 be ready? by ian douglas (not verified) I think that's been up for a while... did you check the download page? Add new comment
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