What Are Featured Snippets?

| | 1 min read

Featured Snippets are brief excerpts that contain the answer to the user query. It shows up right above the first organic results. Hence, it is called position Zero. 

Let’s say we search on “Digitization in Media and Entertainment”, and below is a screenshot of the featured snippet based on this query.

Featured Snippet
Featured Snippet

Types of Featured Snippets

There are three common types of featured snippets which are paragraphs, lists and tables.

  1. Paragraph: The answers to questions like how, who, why, when, and what are shown in this snippet. Paragraph snippets are very popular.
    Paragraph Snippet
    Paragraph Snippet
  2. Lists: This snippet type includes answers that are delivered in numbered or bulleted lists.
    Featured Snippet List
    Featured Snippet List
  3. Table: Table featured snippets appear when you ask Google for information with two or more variables.
    Featured Snippet Table
    Featured Snippet Table

Benefits of Featured Snippets

Significant benefits of featured snippets are

  1. Increase in organic traffic
  2. Increase in keywords ranking
  3. Increase the brand awareness
  4. Increase conversions
  5. Increase the website authority.

Final Thought

I hope this article helps to understand the featured snippets better. Its type and benefits. We will share more information about the featured snippets in future articles. So stay tuned.