Ecommerce

Building Multi Country Hybrid Store using Drupal and Shopify

November 01, 2017 - 10:46

Drupal and Shopify are best of two worlds. Drupal is one of the most popular and robust content management systems on the planet. Immense digital marketing capabilities of Drupal make it widely acceptable among digital marketers. On the other hand, Shopify is one of the best cloud based ecommerce system for SMB. Leveraging the strengths of these two can bring in great results.

How Ecommerce Strengthens B2B Relationships

October 31, 2017 - 14:36

B2B relationships grow through intercompany dealings. The customer service or sales team are in the front line for maintaining relationships with customers. It helps to analyze the pain areas of a company when it comes to customer service interactions. We should analyze this relationship from the customer point of view.

Data Driven Personalization in Ecommerce

October 17, 2017 - 11:46

Personalization is all about providing unique services and content to customers based on the data a company has about their customers. Providing personalized customer experience has become a top priority for most of the business because personalization has a great impact on brand advocacy and brand loyalty. Traditionally, marketers personalize the content and services based on a sample survey, that explains the behaviour of a large group with the data collected from a small group.

Ecommerce Expo-London UK: Calling all Ecommerce Retailers

September 26, 2017 - 17:22

Ecommerce Expo arguably the only show in the UK that covers the whole e-commerce landscape, from acquisition to customer service is all set to start tomorrow. Covering the whole gambit in e-commerce including B2B, B2C the two-day event will be held on the 27th and 28th of September 2017 at the Olympia National Hall in London, United Kingdom. The event will focus on the key challenges faced

6 Features Found in Successful Ecommerce Sites

September 07, 2017 - 16:08

Shopping can be done in multiple ways and online shopping, in particular, has become an intuitive process. Online shoppers take seconds rather than minutes to decide on a purchase. Therefore the objective of the e-commerce site’s design should be to help navigate the shoppers to get what they want fast and effortlessly.

Why Ecommerce Sites Need Automated Inventory Management System?

Efficient Inventory management is critical for any ecommerce store. Inventory management system tracks inventory levels, orders, sales, and deliveries. The system makes sure that you have the necessary resources available for the seamless functioning of your ecommerce store. A lag in the operations of the store can cost money, customers and even create a not so good impression. A robust inventory management system will help to deliver orders to customers on time, receive necessary resource on time and ultimately improve efficiency of the ecommerce store.

Tips to Frame Customer Experience Strategy for Ecommerce Store

Customers experience (CX) have become a top priority for business. In order to provide the customers with the best possible experience, we need to frame an effective customer experience strategy. Providing valuable CX at each touchpoint will help to create a good relationship between the company and their customers. Advancement in technology helps to track customer behavior, identify customers

12 Important Features for a Multi Vendor site

July 11, 2017 - 18:26

E-commerce store that sells products with many sellers/distributors is generally a multi-vendor e-commerce application. Now multi-vendor sites are quite popular. For instance, sites such as Walmart, eBay and Amazon have been able to reach a wider audience with millions of sellers from just one site.

Leveraging your Customer Data Portal

Customer data is considered as one of the most valuable assets for any e-business. The more data we have, the more in-depth engagement we can drive with a customer. Customer data will help us to know about the customer, his purchase behaviors, products of interest, his purchase potential etc. This information will help organizations to frame strategies for business as well as from the technology end.

Business Strategy for Enhancing Customer Experience of B2B Portal

The word shopping portal has been revolving around the B2C business model for a long time. With the advent of digitalization in the retail industry, B2B purchases have also started going online. The brick and mortar model of order collection by sales representatives and door to door delivery has changed. We can now use technology to enhance this function more effectively. That is through the B2B Customer Portal.

Personalization in Customer Portal

Personalization is at the core of a customer portal. Customer portals offer a handful of personalization options to portal administrators. This include personalization of the content, communication, user experience etc. The better the personalization we deliver, the more effective will be the customer loyalty built. This also influences the purchase behaviour of a customer.

Pages