Explore the impact of A/B testing on user engagement and learn how it optimizes experiences for better results.
Digital Marketing
Learn how to measure and boost your SME's social media performance with our easy-to-follow guide on social media KPIs.
Explore the world of SEO and gain clarity on what understanding SEO truly means. Learn its capabilities, limitations, and what to expect from this essential digital marketing practice.
Maximize your analytics potential with our comprehensive Google Analytics 4 migration guide. Upgrade and enhance your data analysis seamlessly!
Explore the importance of digital marketing testing and learn how effective testing strategies can boost your campaigns and drive success in today's digital landscape.
Learn about the results of a digital marketing experiment that tested the accuracy of tracking ad impressions using our website personalization tool.
Discover the top email marketing strategy for 2023 to boost engagement, increase conversions, and maximize your marketing efforts. Stay ahead of the competition with our expert insights and actionable tips. Learn more now!
Leverage the power of your marketing with four key ways to evaluate the quality of your digital content.
Discover the 14 key benefits of video marketing for small businesses and strategies that will take your business to the next level.
Marketing automation is a powerful tool for lead generation automation. Learn how to use marketing automation to develop high-quality leads effectively.
Are you looking for how to launch a successful email nurture campaign? Before you start, consider these five things.
Digital marketing is a vast field that utilizes recent technological trends in favor of promoting businesses. Here’s all you need to know about digital marketing in 2022.
This article highlights how small and medium-size businesses can leverage affiliate marketing to scale their business.
Four simple digital marketing strategies are driving massive online sales for publishers. Statistics show how you can gain readers & revenue with online ebook marketing strategies.
Customer is the lifeline for any business, this is why you need a proper custom acquisition strategy. Here are the top 7 customer acquisition strategies.
Using digital transformation, SMEs are making changes to the way they do the processes of manufacturing, handling, storing, transporting and selling goods.
This short howto article describes how to use page scroll in Google tag manager to find the scroll depth with variant trigger types.
At Zyxware Technologies, we use case studies of successful results to know what works and what does not. RSW/US has found that 62% of digital marketing agencies use case studies to measure their performance and generate new leads.
Ensuring privacy, using AI-assisted content creation tools, automated omnichannel marketing, exemplar user experience design and concise videos can help your digital marketing agency to stay ahead in the game.
As a marketer, the primary task at hand is to undertake initiatives that increase the revenues of the organization. This involves a heavy dependency on digital technology, which if properly utilized can lead to huge gains. Unfortunately, even criminal elements are able to tap into the growing volume of data and transactions on the web, leading to an environment that is tricky to navigate through for continued business growth.