Customer Service

Customer Journey Mapping for Better Customer Service

November 09, 2017 - 17:41

Can customer service be linked to all key interactions that a customer has with an organization? At what stage of the journey does the interaction happen? Is it just a one-step process? Or as research has proved does the customer have more than one key interactions before the final sales process is completed? Typically, the more valuable the service or product the more the interactions in the customer journey.