What is Content development & how to kickstart your career as a web content developer?

| | 3 min read

If are passionate about writing and have a reasonably good knowledge of the web, content development may be the best option for you. Choosing content development as a career provides you a lot of flexibility as you can work as a full-time writer for companies or freelance from home.

Web content development refers to the specialized process of researching, writing, organizing, and editing information/content for publication on websites. A website often contains different types of content such as videos, graphics, movies, etc.Usually, content developers are very much skilled in search engine optimization as well-written, unique, high-quality content is what search engines are constantly looking for. Content development specialists have an extremely important role to play in the search engine optimization process.

Content developers must first determine the type of content that is required in the website based on the requirements of the client/employer. All this information is then perfectly organized and structured to ensure that the content in the website is easy to understand, is easily navigable and the message is clearly communicated to the audience.

Very often, companies hire full-time/part-time web content developers to create content for their website, newsletters, press releases and advertising and marketing collateral. Web content development is the ideal choice for those interested in self-employment. You will have the flexibility to work from where ever you like and you can choose to take up projects related to particular domains or industries depending on your interests, knowledge and experience.

If you wish to begin your career as a web content developer, you need to keep a few things in mind:

Set career goals: If you are planning to start a fresh career, build a plan of action that enables you to effectively organize your work and constantly move towards your goals.

Use technology to your benefit: Learn new technology and keep yourselves updated with the trends. This would help in doing research, generate more ideas and creating the content that you require. It will also make your job less time consuming.

Create a portfolio of sample works to show to prospective clients: Build a portfolio of samples related to content development work which you can show to potential clients.

Network with friends or organizations: Tell your friends, family members, acquaintances, your colleagues at previous workplaces and organization that you were involved with that you are beginning a fresh career in web content development. Ask them to refer you if they or someone else they know require help with regard to content development.

Zyxware provides a broad spectrum of content development services, including articles, blogs, press releases, viral marketing content and promotional web content customized for our clients. We have a talented and experienced team of copywriters who can create informative and compelling keyword-rich copy that is relevant and targeted at your audience. We deliver content writing services for different verticals, including education, healthcare, finance and art websites. With our content development services, you can avail a whole lot of benefits – greater search engine rankings, reduced bounce rates, organic links to websites, and greater conversion rates. If you wish to avail our content development services, and that too, at cost-effective rates, please get in touch with us.